You are browsing selected works of Callan Rowe –
Experience Designer, Art Director & certified lovely man:)

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IBM – Heart of the city

IMB. Heart of the city`

Key Responsibilities

- 3D Modelling
- Design
- Motion Art Direction


- Cinema 4D
- Unity

Project Details

IBM ‘Heart of the City,’ collected data via Wi-Fi enabled device signals at Vivid Sydney’s Light Walk. This data visualised on a 3D map of Sydney  that was reflected into a giant metallic heart. The result was a beautiful light sculpture that depicted the number of people currently exploring the vivid light walk.